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The COVID-19 Impact on Advertising Spend

The COVID-19 Impact on Advertising Spend Before the COVID-19 outbreak, global advertising investment was estimated to grow at a 7.1% clip in 2020. Now, it is estimated to see a brutal contraction of...

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29 Psychological Tricks To Make You Buy More

29 Psychological Tricks To Make You Buy More Ever suffered from buyer’s remorse? You’re not alone. According to a recent survey, only 5% of people have never felt guilty about buying something. That...

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How Total Spend by U.S. Advertisers Has Changed, Over 20 Years

Total Spend by U.S. Advertisers, Over 20 Years With an advertising economy worth $239 billion in 2019, it’s safe to say that the U.S. is home to some of the biggest advertising spenders on the planet....

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Visualizing the Evolution of Global Advertising Spend (1980-2020)

The Evolution of Global Advertising Spend (1980-2020) Marketers may still “sell the sizzle” and not the steak, but shifts in the media landscape and consumer behavior mean that advertisers must...

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Pandemic Proof: The Most Loved Brands of COVID-19

View the full-resolution version of this infographic Pandemic Proof: The Most Loved Brands of COVID-19 View the high-resolution of the infographic by clicking here. Since March of this year, the...

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The Top 50 Most Valuable Global Brands

Visualizing the Top 50 Most Valuable Global Brands For many brands, it has been a devastating year to say the least. Over half of the most valuable global brands have experienced a decline in brand...

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How Media Consumption Evolved Throughout COVID-19

View the full-resolution version of this infographic How Media Consumption Evolved Throughout COVID-19 View the full size version of this infographic by clicking here Media consumption spiked in the...

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Ranked: The Reputation of 100 Major Brands in the U.S.

Can I share this graphic?Yes. Visualizations are free to share and post in their original form across the web—even for publishers. Please link back to this page and attribute Visual Capitalist. When...

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The Evolution of Media: Visualizing a Data-Driven Future

Do you believe that Data > Opinion? There are only a few days left in backing the VC App. Learn more about the VC App In today’s highly-connected and instantaneous world, we have access to a massive...

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Charting Revenue: How The New York Times Makes Money

When it comes to quality and accessible content, whether it be entertainment or news, consumers are often willing to pay for it. Similar to the the precedent set by the music industry, many news...

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